Apr 12, 2024 | Blog
A well-crafted, informative media kit can help your organization stand out from the competition Consider this: a reporter is working on a feature-length article about Pride Month and wants to include a local organization that supports LGBTQ+ individuals. In...
Mar 12, 2024 | Blog
When an earned media opportunity arises, make sure your spokesperson has what they need to succeed It’s happened. The moment you’ve been wishing for – a reporter from an influential national media outlet has responded to your pitch and wants to interview...
Dec 13, 2023 | Blog
Whether it’s local or national, consumer, or trade, print, online, TV, radio, or podcast, here are tips to prep for successful media interviews Receiving a request for a media interview is always a win. It is the opportunity to show off your expertise in...
Sep 10, 2023 | Blog
Amplify your reach and your impact by repurposing media coverage to support the bottom line Whether you are managing your own PR efforts or you’ve hired an agency, you probably already understand that PR is an amazing tool in your marketing lineup. Telling your...
Aug 10, 2023 | Blog
Following a few key tips will help ensure your byline gets the editor’s nod Byline articles are a fantastic way to promote thought leadership and gain exposure for your executive director or CEO. They provide a platform for in-depth idea sharing, opinion, and a...
