INSPIRED IMPACT is an ongoing blog series that gives voice to purpose-driven organizations and passionate leaders and entrepreneurs who are making an impact in their communities and industries.
Ashley Lovell is the Director of Marketing & Communications of The Alliance Center. Follow them on Facebook, Twitter, Instagram, and YouTube and learn more at sustainablecolorado.org.
WHAT DO YOU DO?
We bring people together to create a more sustainable future.
WHY DO YOU DO IT?
We strive to protect our environment, support business as a force for good, and amplify people’s voices – building on the three tiers of sustainability to scale up our impact across Denver, Colorado, and the world.
WHAT IMPACT ARE YOU MAKING?
The Alliance Center is home to more than 40 organizations (non-profit and for-profit) who are all working on sustainability initiatives. Together with our tenants, our supporters, and our community we are expanding the sustainability movement across Colorado. We are also leading by example in green building design, energy efficiency, and workplace wellness practices – showing how Denver can be a more sustainable city, now and into the future.
WHAT (OR WHO) INSPIRES YOU TO MAKE THIS IMPACT?
We are inspired by our tenants, our supporters, and all of the Coloradoans who are striving to live a more sustainable lifestyle. Whether you ride your bike to work, offset your carbon footprint, or volunteer for a cause you believe in, we are inspired by you!
WHAT’S YOUR BIG DREAM FOR THE ORGANIZATION AND THE IMPACT YOU WANT TO MAKE?
We want The Alliance Center to be THE place where people come if they want to make a difference for their environment, their community and in their economy. We want to support scalable changes in business practices, tangible progress toward CO2 emissions reductions, and to engage broader and more diverse communities in civil society.
WHAT RESOURCES DO YOU NEED TO MAKE THOSE DREAMS COME TRUE?
We need individuals, organizations, officials and other leaders to join the sustainability movement.
WHAT IS (OR HAS BEEN) YOUR BIGGEST CHALLENGE?
Our biggest challenge is that sustainability has been framed as a sacrifice. People think that in order to be sustainable they need to give up doing the things they love, when in fact it just opens up a new world of possibilities!
WHAT WORDS OF ADVICE DO YOU HAVE FOR OTHER LEADERS LOOKING TO MAKE AN IMPACT?
Think bigger than just your organization’s goals. Through strategic collaboration we all can scale up our impacts and create bigger and faster progress than we can alone.
HOW CAN OTHERS SUPPORT YOU OR YOUR CAUSE?
First, start to practice a more sustainable lifestyle – remember reusable bags, take public transportation, find your biggest lever! And of course, become a supporter of The Alliance Center! Visit us at sustainablecolorado.org.
Orapin Marketing + Public Relations serves those who serve others. We help purpose-driven companies and nonprofits tell their stories and get the attention they deserve for the impact they make by securing press coverage, strategic partnerships, and thought leadership opportunities.