INSPIRED IMPACT :: Liesel Mertes | Handle With Care Consulting

Interviews with purpose-driven leaders who are making a meaningful impact in their communities, industries, and around the world.   Liesel Mertes is founder of Handle with Care Consulting headquartered in Indianapolis, IN. Follow her on Facebook, Twitter,...

INSPIRED IMPACT :: Lisa Hill | Invest in Kids

Interviews with purpose-driven leaders who are making a meaningful impact in their communities, industries, and around the world.   Lisa Hill is the executive director of Invest in Kids headquartered in Denver, Colorado. Follow them on Facebook, Twitter,...

INSPIRED IMPACT :: Midy Aponte | Spitfire Strategies

Interviews with purpose-driven leaders who are making a meaningful impact in their communities, industries, and around the world.   Midy Aponte is Chief Experience Officer of Spitfire Strategies headquartered in Washington, DC. Follow them on Facebook, Twitter,...

What to do before launching your PR program

​Understanding the PREP phase – The 2nd P of the “7P’s of PR”   If you are reading this blog post, you likely already understand the value of PR as a way to amplify the voice of a company, cause, or individual. As you also likely know, a solid PR strategy...

How to approach PR

What is our approach to PR? We call it the “7 Ps of PR”   In our view, PR is an important tool to amplify the voice of the brand – be it a company, nonprofit, or individual. We believe there is tremendous value in sharing stories and expertise...